Top 3 Main Problems Developers Face When Working with Agents: Honest Feedback from Developers
AB
Andrei Balinsky
Founder of Balinsky
💬 What frustrates developers about working with agents?
I collected honest answers from employees of various development companies who work with the partner network every day.
Here’s what made the top 3 problem areas:
👎 TOP-1
• Random client registration — some brokers submit a client registration and then “disappear into the fog”
• Agents forget most of the project information after the presentation
• Weak response, no proactive actions
• They don’t sell)
• They often sell cheaper properties
🚫 TOP-2
• Some brokers do not go to viewings at the construction site, with the attitude: “Show it yourselves, and then we’ll see what to do next with the client”
• Agents are not familiar with the Google Drives containing project data
• Unwillingness to understand the details
• They bring the client only when the client asks about the company themselves
• Registrations when the client has already left the agent, contacted directly, and is already working with the sales department manager
🤷♂️ TOP-3
• It is difficult to get objective feedback on the client: “the client is in progress, looking at everything!” — but what exactly, what are the property selection criteria, what objections do they have, has the client’s true need been identified and what is it? More often, the broker sells what pays more, not what the client actually needs
• Agents usually sell cheaper projects and those at the launch stage; they are not very willing to sell projects at 20–30% completion
• A desire to sell only hyped projects
• They take a lot in commissions)
• They do not handle resales for their investors, which makes those investors want to solve it at the developer’s expense
📌 This is not about everyone, but it is definitely about part of the market.